Business Planning

Mapping Assessment to Business Plans

Mapping Assessment	Business Plans
Executive Summary	Background
Company Description	Key Team Members Organization Chart Products and Services (summarized)
Products and Services	Products and Services
Market Analysis	Target Markets New Markets
Strategy and Implementation	Risk Analysis SWOT Analysis PEST/LE Analysis Competitors
Financial Plan and Projections	Financial Forecast Investment/Funding

---

Working Backwards

Use this particular method to identify sections of a pipeline and requirements for specific events to occur that benefit the business.

EVENT

[examples]

A student subscribes to one of Oddwatch's payment plans

A student rents out a space for a short term (1 week).

A group of young adults rent a VR space for an afternoon.

DISCOVERY

[examples]

Advertisement through social media platforms

Word of mouth

PRODUCTION STEPS

[examples]

Paypal payment options implemented

Website implementation

Research/data analysis and implementation

Distribution

Welcome package

Advertisement costs

Branding

R&D

Campaign

Affiliations

---

Reflection Segment

"Creating hypothetical situations, where are business is established, allows us to think about all the procedures that allow the business to function normally. Although the purpose of a business is to acquire a revenue, I hadn't considered how the customer would actually pay for my services. Would it be cash-in-hand?... A payment plan through our website? Through PayPal? Setting up a business plan has made me think about parts I have overlooked or didn't think about before. Using this information, I intend to delve much deeper and develop some sort of 'Business Plan' document that uses the above method to get a better sense of a plan from the business side of the project. It should be a much improvement than my short/mid/long term strategies on their own."

---

What I've been listening to: